You are now confident in the basics, and you are running groups, maybe designing projects, and giving presentations.
These modules are available and will be uploaded soon. In the meantime if you are interested, please use the quick enquiry box, bottom right.
3.1 Factors you have to consider when designing research projects
- Not just budget and groups or depths? Think about the evidence you need to present and who you need to persuade.
- What kind of relationships do you want to build with respondents
- The domains of research you need to access to understand the research issues
- What assumptions might need challenging?
3.2 Collaborative methods & facilitation skills
- Differences between facilitation & moderating
- Various types of workshops
- Consultation & deliberative processes
3.3 Online qualitative research
- The value and drawbacks of ‘listening’
- Dangers of Netnography
- Why run focus groups online and how is it different?
- Using bulletin boards
- Immersive research
- Overview of MROCs and Crowdsourcing
3.4 Best practice in interviewing and moderating
- Where does it come from?
- More advanced eliciting skills
- Choosing your own approach from a range of styles
- Breaking the rules once you know them!
- Deep listening skills
3.5 Understanding group processes and dynamics
- How group process can get in the way of group content if it’s not managed
- Using a model of group process to understand why moderators have to do different things at different times
- Roles in groups – yours and the respondents
3.6 Creating topic and observation guides
- The roles of Guides
- Steps to creating one
- Traps for the unwary
- How to evaluate one
3.7 Getting the most from groups
- Managing energy using yourself
- Visual techniques to help focus and stimulate respondents
- More advanced projective and enabling techniques ( see separate list under 10 minute techniques)
3.8 Managing the back room
- Benefits and drawbacks of viewing
- How to help clients know what they are looking at
- How to help them listen better
3.9 Analysis and Interpretation
- Using CAQDAS
- A range of interpretive questions
- Different approaches, from language to psychodynamics
3.10 Types of presentations
- Presentations that sell or persuade
- Add ins and alternatives to PowerPoint
- Workshop style interactive presentations
- Creative ways of getting information across
